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So, this really got my attention, made me think about it from a different perspective. Although we know that we are in the middle of this crisis ‘ COVID19,’ and hence we know things are really not moving too well for most of the businesses just like mine, a travel agency in Ladakh, but of course I am certain we will bounce back stronger when things do start moving, the tourists do want to travel, but until then do what inspires you to move forward, inspire others in a similar way. We are simply concentrating on building a versatile, dynamic site as well as a strong process system, which should certainly prove fuitful when the toursim domestically does kick in!

Meanwhile, I was simply doing some homework for a post on our Headnorth.in social media pages, this is the travel agency company I run with my partner in the most gorgeous valley of Ladakh! As I was doing the hygiene work like punching in keywords related to Ladakh and trying to find something to write on our travel company and what we offer, my eyes popped open to something crazy, so I thought I might share here and look for reactions by yall?

It so happens that most of the keywords I had punched in ofcourse gave me back roughly 1500 different keywords under the keyword ideas tab on Google keyword planner tool. That is alright, on further looking into the sheet and trying to segregate all the relevant keywords related to my travel company and services offered by us in the region of Ladakh, Lahaul-Spiti and Manali, I noticed the competition column, which in layman terms simply means the times it is being searched for by users, ofcourse another thing to note here is that my settings were kept to India, and between the last one year upto July of 2020. As I quickly browsed through the medium and higher competition of keywords, I couldn’t help notice the keywords related to these for this table!!!

Table below, a screenshot of the keyword planner, magnify the table for clarity.. Can you tell me what you notice here on the sheet?

Hint : Check out the keywords list and the competition list. Let’s chat the reason behind those Highs and Mediums?

list of relevant keywords

#searchengineoptimization